Space Leasing International

The Client

Space Leasing International (SLI), an aerospace subsidiary of Libra Group, owns and leases assets critical to the space industry. Its unwavering vision is to accelerate the space industry, propelling it to new heights and captivating humanity with its boundless possibilities.

Our Approach

The main idea that sparked the creation of the identity is the connection of worlds. SLI successfully bridges the gap between earth and space, the manufacturing and the operating world of space equipment and is arguably the first to do so within the aerospace industry. Hence, we merged this information and idea into an iconic, forward-gazing yet simple logomark. We also created from scratch a universe of 3d objects and elements that compliment its mysterious, innovative and scientifically savvy identity and environment. The attention to detail, the combination of the industrial feel with the organic texture under the iconic gradient sky -which symbolises the merge of the two worlds- crafted a unique design cosmos for SLI.

The Result

“Transforming the Space Economy”. Space Leasing International (SLI) now showcases its diverse portfolio of space equipment that is curated with a keen eye on the future. We created a bold statement that is a commitment to staying ahead of the curve and a future-proof identity. The bold, futuristic typography, the emotional and compelling art direction on space shots showcase the diverse range of space equipment that is not just about leasing; it's about providing access to the forefront of aerospace technology and human ingenuity.