At Soul, we believe in learning and growing every single day. This is why we are excited to introduce Wednesdays with (a) Soul, a monthly internal workshop for the Soul Creative Agency team, where a designated guest will share with us the knowledge, experiences & insights about their area of expertise. For the very first Wednesday, of many to come, our guest speaker was Charalampos Kassios, Global Account Director of Kantar, with more than 15 years of experience in Branding and Communication working with key accounts, both local and international. Charalampos talked to us about building strong brands, creating effective communication, and achieving growth through consumer centricity!