In a very distinct but functional way we have separated the 2 subrands (training & catering) of Bar Academy using a joined URL and covering their respective needs. When the user enters the site; there is the possibility to select one of the 2 services. It is always easy for the user to change to the other service. User experience is consistently invested by bold fonts and geometrical elements which altogether draw up a branded visual glossary without altering the brand’s identity.
We are updating in detail the user-friendly calendar forms for the registration to seminars, in order to make the whole process from information to registration as easy and direct as one could ever think of.